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Reach Readers Where They Scroll

Facebook Advertising for Authors

Readers spend time on Facebook and Instagram every day. We plan, design and manage ad campaigns that put your book in front of people whose interests match your genre, and we report clearly on how your budget is being used.

  • Reader targeting
  • Ad creative design
  • Clear reporting
Marketing team managing social ads
What We Handle

A Complete Ad Management Service

Audience Research

We identify reader interests, comparable authors and behaviors that fit your book.

Ad Creative

Scroll stopping images and copy built around your cover and your hook.

Campaign Setup

Structured campaigns, placements and budgets configured in Meta Ads Manager.

Monitoring and Reports

Ongoing adjustments and plain language reports on what the data shows.

Book covers used in ad creative
Creative

Ads That Look Like They Belong in the Feed

Readers scroll quickly. We design ads around your cover, a short hook and a clear call to action so people understand your book in a glance.

  • Single image, carousel and short video formats
  • Copy variations for testing
  • Sizes for Facebook and Instagram placements
eBook available across stores
Targeting

Find the Readers Who Love Your Genre

We build audiences from interests, comparable authors and similar titles, then refine them as the campaign gathers information about who responds.

  • Interest and lookalike audiences
  • Location and language settings
  • Retargeting people who engaged before
Campaign data on a laptop
Optimization

Budget Spent With Purpose

We watch your campaigns closely, pause what is not working and shift spend toward the ads and audiences that are performing better.

  • Regular performance reviews
  • Creative refreshes when ads tire
  • Clear notes on every change made
Our Process

How Your Campaign Comes Together

01

Goal Setting

We agree on what the campaign should achieve, such as awareness, store visits or newsletter signups.

02

Account and Pixel Setup

We connect your ad account, page and any tracking you need to measure activity.

03

Creative Approval

You review every ad image and line of copy before the campaign goes live.

04

Launch and Learn

Campaigns start with test groups so we can see which ads and audiences respond.

05

Report and Refine

You receive regular reports with what we learned and what we changed next.

Know the Difference

Boosting Posts vs. Managed Campaigns

AreaBoosting a PostManaged Campaign
TargetingBasic audience optionsDetailed interest, lookalike and retargeting audiences
ObjectivesMostly engagement on one postObjectives chosen to match your goal
TestingOne version at a timeSeveral creatives and audiences compared
PlacementsLimited controlPlacements selected for Facebook and Instagram
ReportingSimple post insightsExplained reports with next steps

Put Your Book in
Front of Readers

Campaigns Built Around Your Genre Talk with an Ads Specialist Prefer a call? Reach us at (415) 766-0143
Testimonials

What Our Authors Say About Us

Writers trust us with their ideas, their stories and their deadlines. Here is what a few of them shared after working with our team.

Read More Reviews
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Cyrill Powell

Hexa Book Publishers created an attractive cover that offers a strong aesthetic appeal. It relates the entire story in a single picture without opening the book. In addition, the typography communicates emotions and sentiments clearly. I strongly recommend them to all book geeks!

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FAQs

Facebook Advertising Questions

No honest agency can guarantee sales. Results depend on your book, cover, reviews, price and budget. We focus on reaching the right readers and making informed improvements as data comes in.

Ad spend is paid directly to Meta and is separate from our management service. Your consultant will help you choose a budget that suits your goals.

Yes, ads run from a Facebook page. If you do not have an author page yet, we can help you set one up.

They can. Meta campaigns can run across Facebook and Instagram, and we choose placements based on where your readers are most active.

You do. We work inside your account with the access you grant, so your audiences and data stay with you.